The day has clearly gone forever of societies small enough for their members to have personal acquaintance with each another, and to find their station through the appraisal of those who have any first-hand knowledge of them. Publicity is an evil substitute and the art of publicity is a black art; but it has come to stay, every year adds to its potency and to the finality of its judgments. The hand that rules the press, the radio, the screen and the far-spread magazine, rules the country; whether we like it or not, we must learn to accept it.